Who I’ve worked with.

As a key contributor to Vancouver’s leading and award-winning English language and business school, I drove the creation of marketing materials that elevated brand visibility, boosted conversions, and drove engagement. I also led the overhaul of online assets, transforming the website and placement test.

I led cross-functional teams for this internationally recognized multichannel B2B sourcing platform, executing impactful advertiser and user marketing initiatives across print, online, and face-to-face channels. As a product developer, I led initiatives to enhance and optimize the online marketplace.

I directed high-impact marketing strategies for the jewellery industry’s leading B2B trade media, driving growth across diverse platforms, including print and online publications, special supplements, and conferences. I also led the marketing for the prestigious JNA/JWA Awards, orchestrating multichannel content, and organizing media events.

I craft original, SEO-optimized online content and engaging video scripts for luxury and lifestyle websites in Hong Kong and Switzerland. My work is designed to enhance their digital presence, as well as captivate and engage a targeted and discerning audience.